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Coke ad for obesity: Coca-Cola weighs in on obesity fight

Photo: LiberalsUnite.

Ethan Walker
Wednesday, October 10, 2018
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  • A new Coca-Cola ad, which encourages people to come together to fight obesity, is drawing fire from consumer advocates and obesity experts.

  • On the marketing front, the Center for Science in the Public Interest and advertising guru Alex Bogusky produced a brilliant anti-soda video, "The Real Bears," that has more than 2 million views.

  • Be the first to know. Axios app.

  • So where is the well-funded, national anti-soda counter-marketing campaign that will set Americans straight?

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She coke ad for obesity patients with outstanding resources and by sharing her long-term success in defeating obesity and its related illnesses of diabetes, hypertension, depression, asthma, GERD, autoimmune disease and digestive disorder. The introduction of soda taxes and sugary drink portion caps across the country and the resulting press coverage has created a new level of awareness among the general public. Newsletter Sign Up.

  • Climate change. Axios on HBO.

  • Please don't feed me Big Soda's defensive nonsense about how kids and adults must take "personal responsibility" for what they ingest.

  • But perhaps most important is a move Coca-Cola has already made: the decision to xd the calorie counts to the front of their bottles and cans, to make it even easier for consumers to make informed decisions. As the federal government readies to spend tens of billions of dollars on broadband upgrades, the Federal Communications Commission — the agency that has traditionally doled out subsidies for internet connections — is on the sidelines.

  • The bottom line is that Coca Cola is contraindicated for weight loss. The Coca-Cola anti-obesity ad goes on to encourage people to be mindful that all calories count in managing weight.

  • Stay away from processed beverages and make your own flavored waters and fresh brewed teas.

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And more Americans will get sick and die. Problem displaying Facebook posts. Coke and others have expertly positioned their beverages as benign, happy drinks. That includes calories in Coca-Cola products as well as calories in all foods and beverages. View all Photos. Coca-Cola Anti-Obesity Ad.

As the federal government readies to spend tens of billions of dollars on broadband upgrades, the Federal Communications Commission — the agency that has traditionally coke ad for obesity out subsidies for internet connections — is on the sidelines. Insoft drink sales in the United States peaked. Sports news worthy of your time Binge on the stats and stories that drive the sports world with Axios Sports. Get a daily digest of the most important stories affecting your hometown with Axios Des Moines Enter your email address Please enter a valid email.

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Download as PDF Printable version. Enough said. Want a daily digest of the top Twin Cities news?

Axios on HBO. It features a montage of activities that add up to burning off the " happy calories" in a can of Coke: walking a dog, coke for, sharing a laugh with friends and doing a victory dance after bowling a strike. Trade war. Catch up on coronavirus stories and special reports, curated by Mike Allen everyday Catch up on coronavirus stories and special reports, curated by Mike Allen everyday Enter your email address Please enter a valid email. A new Coca-Cola ad, which encourages people to come together to fight obesity, is drawing fire from consumer advocates and obesity experts.

Legislators are proposing taxes obesiyt sugary drinks, schools have kicked out full-calorie soft drinks, and New York City is imposing a size limit on soft drinks served at restaurants. Help Learn to edit Community portal Recent changes Upload file. Sign up for Axios NW Arkansas Stay up-to-date on the most important and interesting stories affecting NW Arkansas, authored by local reporters Enter your email address Please enter a valid email. A diet high in added sugars is linked to many poor health conditions, including obesity, high blood pressure and other risk factors for heart disease and stroke. Namespaces Article Talk.

Previous studies have coke ad for obesity links between obesity risk and sugary drink consumption, including research that found drinking sugary beverages interacts with genes that affect weight gain and a study that found swa pping sugary drinks out of a child's home for water or diet drinks may lead to weight loss. Affordable Care Act. According to USA Today 's Nanci Hellmich, "Critics say the company is doing damage control to combat the widespread belief that sugary beverages contribute to obesity.

More Pins. View all Photos. Share this All rights reserved. Cooking Travel Shop. Despite this, nearly half of Americans drink soda on a daily basis.

ALSO READ: Russell Lyons Obesity And Diabetes

Even when PepsiCo Inc. And if you eat and drink more calories than you burn off, you'll gain weight. The big picture : Scientists have called on national sports organizations to seek healthier sponsors, as a way to curb childhood obesity. Margaret Harding McGill. Archived from the original on Now, he said Coca-Cola is looking to position itself in the public debate rather than being defined by adversaries.

She inspires patients with outstanding resources and by sharing her long-term success in defeating obesity and its related illnesses of diabetes, hypertension, depression, asthma, GERD, autoimmune disease and digestive disorder. For more health news, click here. The Coca-Cola anti-obesity ad goes on to encourage people to be mindful that all calories count in managing weight. They just unveiled a new commercial in which they attempt to convince Americans that they are offering "solutions" to the obesity epidemic with their diet drink portfolio, charitable contributions to fitness programs and by helpfully pointing out that if you take in more calories than you burn, you will gain weight. Experiments were done on rats, which found that every single rat who drank high-fructose corn syrup became obese. So where does Coca-Cola's new obesity campaign leave public health advocates? It doesn't exist, because public health advocates can't afford that kind of campaign and must make do with fragmented local marketing messages and YouTube videos.

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Earn Axios rewards. Health care costs. In North America, all the growth af its soda business over the past 15 years has come from low- and no-calorie drinks, such as Coke Zero. She said the company's consumer research showed people thought there were as many as calories in a can of soda. Coke has come under increased fire over the past year as a predominant target of an anti-obesity crusade, led in large part by the Center for Science in the Public Interestalso known as the CSPI.

  • It also notes that "All calories count, no matter where they come from.

  • Despite this, nearly half of Americans drink soda on a daily basis. The Coca-Cola Company says it is reinforcing its efforts to work together with American communities, business and government leaders to find meaningful solutions to the complex challenge of obesity.

  • Another ad, which will run later this aspen guidelines obesity definition during "American Idol" and zd the Super Bowl, is much more reminiscent of catchy, upbeat advertising people have come to expect from Coca-Cola. The first commercial of the campaign, a two-minute video called "Coming Together," begins with a voice-over: "For over years, we've been bringing people together.

  • Type: OAuthException Subcode: Before and After Video.

  • But among the options under consideration is putting the amount of activity needed to burn off the calories in a drink on cans and bottles. And if we're going to deal with this obesity epidemic, that's the place to start.

That includes calories in Coca-Cola products as well as calories in all foods and coke ad for obesity. Experiments were done on come, which found that every single rat who drank high-fructose corn syrup became obese. The Coca-Cola anti-obesity ad maintains the company can play an important role in the fight against obesity. Cooking Travel Shop. Stay away from processed beverages and make your own flavored waters and fresh brewed teas.

Coke ad for obesity some cases, it's become a life or death situation. Want a daily digest of the top Tampa Bay news? The mayor of Cambridge, Mass. And if we're going to deal with this obesity epidemic, that's the place to start. Diet sodas now account for nearly a third of its sales in the U.

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Coca-Cola's Stuart Kronauge said in a prepared statement: "Obesity is complex, and it ohesity partnership and collaboration to help solve it. Obesity deeper 1 min. The reasons the ad argues Coca-Cola cares about consumer health include that they are now offering over low- and no-calorie beverages. A new Coca-Cola ad, which encourages people to come together to fight obesity, is drawing fire from consumer advocates and obesity experts. Contact us.

Jan 21, My Bariatric Life. More Pins. Research contradicts this implication made in the Coca-Cola anti-obesity ad that all calories are equal. It's a brilliant marketing strategy. Share this

Tampa Bay. Males consume an average of calories a day from all sugary drinks, including sodas, fruit drinks, energy drinks, sports drinks and sweetened bottled waters; females consume calories, according to government data. In its new campaign, Coca-Cola drives home the sentiment that "beating obesity will take action by all of us, based on one simple, common-sense fact: All calories count, no matter where they come from. Former Coke exec speaks out against soda North Korea.

The Coca-Cola Company says it is reinforcing its efforts to work together with American communities, business and government leaders to find meaningful solutions to the complex challenge of obesity. Before and After Video. Photo: LiberalsUnite. Cooking Travel Shop. Suggest a correction.

What are Coke's goals in obesity fight? Public concern over calories counts is apparent in Coca-Cola's business. That's not very good for you.

Download as PDF Printable version. Please enter a valid email. Why it matters: Hospitals are once again overwhelmed, and this time, they're also facing staff shortages and burnout that only make matters worse, tor in the face of illness that was largely preventable. The campaign will kick off a variety of moves that help address obesity in the year ahead, such as providing more diet options at soda fountains, Coca-Cola says. The group has been critical of the soft drink industry and last year released a video parodying Coke's famous polar bears becoming plagued with diabetes and other health problems.

The company credits itself for having low or no-calories beverage choices sweetened with aspartame among its line of sugar-sweetened beverages. Follow Us. For more by Nancy Huehnergarth, click here. View All Videos. Coke and others have expertly positioned their beverages as benign, happy drinks. Special Projects Highline.

The bottom line is that Coca Cola obesity contraindicated for weight loss. The contentions made in the Coca-Cola anti-obesity ad are highly questionable and subject to scrutiny. A research team from Princeton Universtiy concluded that high-fructose corn syrup increases body fat more than sugar. January 21, ObesitySocial Issues of Obesity aspartamecoca-colacoca-cola anti-obesity adCoca-Cola Launches Anti-Obesity Adcokediet cokeHFCShigh fructose corn syrupjunk food lawsobesityobesity epidemicsodasugar-sweetened beverages

Oh, Please. Xoke contrast to the criticism detailed above, coke ad for obesity Coca-Cola Company's efforts to maintain sales growth and stock value in the face of the obesity epidemic were commended by Richard Saintvillus of TheStreet. North Korea. Today, we'd like people to come together on something that concerns all of us: obesity. Axios HQ.

Privacy and terms. Public concern over calories counts is apparent in Coca-Cola's business. The plan has been met by opposition from the soda industry, which filed suit in October. John Sicher, the publisher of Beverage Digest, noted that the industry "put its head in the sand" when obesity and soft drinks first started becoming an issue more than a decade ago. Males consume an average of calories a day from all sugary drinks, including sodas, fruit drinks, energy drinks, sports drinks and sweetened bottled waters; females consume calories, according to government data. Want a daily digest of the top Denver news? It also notes that "All calories count, no matter where they come from.

Follow Us. And more Americans will get sick and die. The Coca-Cola anti-obesity ad maintains the company can play an important role in the fight against obesity. Stay away from processed beverages and make your own flavored waters and fresh brewed teas. Experiments were done on rats, which found that every single rat who drank high-fructose corn syrup became obese.

We have an important role to play in the effort to find solutions that work for everybody. North Korea. It also declined to give details on its plans for the year ahead. Retrieved 4 August

Coke's new "obesity" ad campaign is yet coke ad for obesity example of their marketing brilliance and ability to manipulate messages and the public. So where does Coca-Cola's new obesity campaign leave public health advocates? View All Videos. Photo: LiberalsUnite. A study published in the New England Journal of Medicine found that calories from sugar-sweetened beverages like Coca-Cola are substantially different than calories from food.

Hidden categories: Articles with short description Short description is different from Wikidata. Coke has come under increased fire over the past year as a predominant target of an anti-obesity crusade, led in large part by the Center for Science in the Public Interestalso known as the CSPI. Medicare for All. Legislators are proposing taxes on sugary drinks, schools have kicked out full-calorie soft drinks, and New York City is imposing a size limit on soft drinks served at restaurants. Similarly, he wrote that " The video was directed by Alex Bogusky, the man behind the anti-tobacco "Truth" campaign, and features an original song, "Sugar," by Grammy award-winning artist Jason Mraz.

Special Projects Highline. A study published in the New England Journal of Medicine found that calories from sugar-sweetened beverages like Coca-Cola are substantially different than calories from food. Politics Joe Biden Congress Extremism. It's a brilliant marketing strategy. Successfully Subscribed!

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  • Politics Joe Biden Congress Extremism. They just unveiled a new commercial in which they obesity to convince Onesity that they are offering "solutions" to the obesity epidemic with their diet drink portfolio, charitable contributions to fitness programs and by helpfully pointing out that if you take in more calories than you burn, you will gain weight.

  • Health care costs.

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Experiments were done on rats, which found that every cokd rat who drank high-fructose corn syrup became obese. Politics Joe Biden Congress Extremism. Newsletter Sign Up. Part of HuffPost Wellness. On the marketing front, the Center for Science in the Public Interest and advertising guru Alex Bogusky produced a brilliant anti-soda video, "The Real Bears," that has more than 2 million views. That includes calories in Coca-Cola products as well as calories in all foods and beverages. Regarding low or no-calorie beverages, the long-term toxic side effects of aspartame are well-documented.

Coca-Cola weighs in on coks fight Coca-Cola Bottling Co. Axios app. Coca-Cola noted it has already made several moves to help customers make smarter choices, such as putting calorie counts on the front of its cans and bottles in the U. Now, people are guzzling huge containers of soda every day of their lives, practically. Last year, it also started posting calorie information on its vending machines ahead of a regulation that will require soda companies to do so by Boxes of Coca-Cola seen at a grocery store.

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Why it matters: The decision to focus on a domestic issue rather than the foreign policy crisis engulfing the administration highlights the GOP's bedrock belief that kitchen table issues will resonate best with voters in next year's midterms. We have an important role to play in the effort to find solutions that work for everybody. About About Axios. World China.

Want a daily digest of the top Charlotte news? Coca-Cola Des Moines. Stay on top of the latest market trends Subscribe to Axios Markets for the latest market trends and economic insights. Coca-Cola weighs in on obesity fight

A study published in the New England Journal of Medicine found that onesity from sugar-sweetened beverages like Coca-Cola are substantially different than calories from food. Politics Joe Biden Congress Extremism. Despite this, nearly half of Americans drink soda on a daily basis. Additional studies on sugar-sweetened beverages have found more health concerns that differentiate the calories in soda from the calories in food.

Now, people are guzzling huge containers of soda every day of their lives, practically. Technology Gaming. Alternative energy. Online tracking choices. Fairlife Swerve Vio. Contact us. Joe Biden.

ALSO READ: Obesity Epidemic A Myth

According to the Associated Pressconsumption of sugary drinks and obesity rates in America have risen together, doubling since the s. Coke and others have expertly positioned their beverages as benign, happy drinks. Part of HuffPost Wellness. Additional studies on sugar-sweetened beverages have found more health concerns that differentiate the calories in soda from the calories in food. Experiments were done on rats, which found that every single rat who drank high-fructose corn syrup became obese. January 21, ObesitySocial Issues of Obesity aspartamecoca-colacoca-cola anti-obesity adCoca-Cola Launches Anti-Obesity Adcokediet cokeHFCShigh fructose corn syrupjunk food lawsobesityobesity epidemicsodasugar-sweetened beverages Twitter Tweets by MyBariatricLife.

Playing catch-up, as always. Regarding low or no-calorie beverages, the long-term toxic side effects of aspartame are coke ad for obesity. It doesn't exist, because public health advocates can't afford that kind of campaign and must make do with fragmented local marketing messages and YouTube videos. The beverages have a high calorie content due to levels of high fructose corn syrup HFCS.

Opinion: Forget large sodas, how about banning French fries? Technology Gaming. Critics say the company is doing damage control to combat the widespread belief that sugary beverages contribute to obesity. A diet high in added sugars is linked to many poor health conditions, including obesity, high blood pressure and other risk factors for heart disease and stroke.

HuffPost Personal Video Horoscopes. Follow Us. On the marketing front, the Center for Science in the Public Interest and advertising guru Alex Bogusky produced a brilliant anti-soda video, "The Real Doke that has more than 2 million views. January 21, ObesitySocial Issues of Obesity aspartamecoca-colacoca-cola anti-obesity adCoca-Cola Launches Anti-Obesity Adcokediet cokeHFCShigh fructose corn syrupjunk food lawsobesityobesity epidemicsodasugar-sweetened beverages A study published in the New England Journal of Medicine found that calories from sugar-sweetened beverages like Coca-Cola are substantially different than calories from food. This prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories. Research contradicts this implication made in the Coca-Cola anti-obesity ad that all calories are equal.

  • The public is beginning to understand that in the volume soda often is consumed, it's a harmful product," Jacobson says.

  • Big Soda spends big dollars on these types of campaigns, because they work.

  • Alayna Treeneauthor of Sneak Peek. Expand chart.

  • It also notes that "All calories count, no matter where they come from. Currently about two-thirds of adults and a third of children in this country are overweight or obese.

It doesn't exist, because public health advocates can't afford that kind of campaign and must make do with fragmented coe marketing messages and YouTube videos. Big Soda spends big dollars on these types of campaigns, because they work. Regarding low or no-calorie beverages, the long-term toxic side effects of aspartame are well-documented. Suggest a correction. For more health news, click here. Experiments were done on rats, which found that every single rat who drank high-fructose corn syrup became obese. Click to show error.

The contentions made in the Coca-Cola coke ad for obesity ad are highly questionable and subject to scrutiny. Research contradicts this implication made obesitty the Coca-Cola anti-obesity ad that all calories are equal. This prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories. But without proper funding to counter the tens of millions of dollars that Big Soda has spent on advertising campaigns to kill these measures only NYC's portion cap has passedadvocates continue to be at a huge disadvantage. Special Projects Highline.

Research contradicts this implication made in the Coca-Cola anti-obesity ad that all calories are equal. This prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories. It's a brilliant marketing strategy. More Pins. Before and After Video.

For more health news, click here. January obesity, ObesitySocial Issues of Obesity aspartamecoca-colacoca-cola anti-obesity adCoca-Cola Launches Anti-Obesity Adcokediet cokeHFCShigh fructose corn syrupjunk food lawsobesityobesity epidemicsodasugar-sweetened beverages This prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories. Problem displaying Facebook posts. Jan 21, My Bariatric Life. The Coca-Cola Company says it is reinforcing its efforts to work together with American communities, business and government leaders to find meaningful solutions to the complex challenge of obesity.

Dec 19, Coca-Cola ad campaign targeted teens as childhood obesity worsens. Coca-Cola's advertising continues to target teenagers despite public-health concerns about childhood obesity, according to a paper published in the International Journal of Environmental Research and For obesity Health. It features a montage of activities that add up to burning off the " happy calories" in a can of Coke: walking a dog, dancing, sharing a laugh with friends and doing a victory dance after bowling a strike. Similarly, he wrote that " A new Coca-Cola ad, which encourages people to come together to fight obesity, is drawing fire from consumer advocates and obesity experts. The Atlanta-based company on Monday will begin airing a two-minute spot during the highest-rated shows on CNN, Fox News and MSNBC in hopes of becoming a stronger voice in the intensifying debate over sodas and their impact on public health.

They just unveiled a new commercial in which they attempt to convince Americans that they are offering "solutions" to the obesity epidemic with their diet drink portfolio, charitable contributions to fitness programs and by helpfully pointing out that if you take in more calories than you burn, you will gain weight. The ridiculously-underfunded yet scrappy public health community has made impressive dents in Big Soda's armor. Additional studies on sugar-sweetened beverages have found more health concerns that differentiate the calories in soda from the calories in food.

News U. Follow Us. View all Photos. Or, they can try something different -- like banding together and funding one brilliant national counter-marketing campaign.

Story highlights In a new ad campaign, Coca-Cola calls wd "the issue of this generation" Coke obesity previously been a target in an anti-obesity campaign The Center for Science in the Public Interest says the campaign is "damage control". Download as PDF Printable version. The plan has been met by opposition from the soda industry, which filed suit in October. What are Coke's goals in obesity fight? Technology Gaming. The reasons the ad argues Coca-Cola cares about consumer health include that they are now offering over low- and no-calorie beverages.

  • But if you eat almost anything in moderation, there's no harm. If you put a 2-pound box of Cheez-Its in front of me, I'd probably eat them all.

  • Additional studies on sugar-sweetened beverages have found more health concerns that differentiate the calories in soda from the calories in food. Click to show error.

  • Want a daily digest of the top Charlotte news? Sections Close.

  • Additional studies on sugar-sweetened beverages have found more health concerns that differentiate the calories in soda from the calories in food.

  • This prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories.

The reason soda obesity other sugary drinks have found their way to the forefront of the so-called "war on sugar" is the harmful rate at which they are absorbed, said Dr. Get browser notifications for breaking news, live events, and exclusive reporting. Oil companies. Similarly, he wrote that " Get a daily digest of the most important stories affecting your hometown with Axios Tampa Bay Enter your email address Please enter a valid email.

Lustig: Calories are not created equal Get browser notifications for breaking news, live events, and exclusive reporting. Sign up for Axios NW Arkansas Stay up-to-date on the most important and interesting stories affecting NW Arkansas, authored by local reporters Enter your email for obesity Please enter a valid email. Marisa Fernandez. As the federal government readies to spend tens of billions of dollars on broadband upgrades, the Federal Communications Commission — the agency that has traditionally doled out subsidies for internet connections — is on the sidelines. We have long had a global policy of not marketing to children under 12, and all of our marketing campaigns are designed to comply with that policy. Jacobson told Gupta that the occasional soda could, of course, be a part of a healthy diet.

Big Soda spends big dollars on these types of campaigns, because they work. Photo Gallery. The bottom line is that Coca Cola is contraindicated for weight loss.

News U. The company credits itself for having low or no-calories beverage choices sweetened with aspartame among its line for obesity sugar-sweetened beverages. Research contradicts this implication made in the Coca-Cola anti-obesity ad that all calories are equal. And more Americans will get sick and die. The beverages have a high calorie content due to levels of high fructose corn syrup HFCS.

A diet obedity coke ad for obesity added sugars is linked to many poor health conditions, including obesity, high blood pressure and other risk factors for heart disease and stroke. Opinion: Forget large sodas, how about banning French fries? Public concern over calories counts is apparent in Coca-Cola's business. Automation and AI. Coming Together is a 2-minute ad created and distributed by the Coca-Cola Company and launched on the night of January 14, on several cable networks. Alternative energy.

The introduction of soda taxes and sugary drink portion caps across the country and the resulting press coverage has created a new level of awareness among the general public. The bottom line is that Coca Cola is contraindicated for weight loss. As long as the public health world is forced to operate in a piecemeal fashion with limited funding, progress in lowering consumption of sugary drinks will be slow. Additional studies on sugar-sweetened beverages have found more health concerns that differentiate the calories in soda from the calories in food. She inspires patients with outstanding resources and by sharing her long-term success in defeating obesity and its related illnesses of diabetes, hypertension, depression, asthma, GERD, autoimmune disease and digestive disorder.

Global report: Obesity bigger health crisis than hunger. Axios HQ. Want a daily digest cooke the top Denver news? Aspen guidelines obesity definition and terms. On September 13, Bloomberg, the New York mayor, won health board approval of a proposal to ban the sale of sugary drinks in containers larger than 16 ounces in restaurants and other venues. The reasons the ad argues Coca-Cola cares about consumer health include that they are now offering over low- and no-calorie beverages. North Korea.

Cooking Travel Shop. Part of HuffPost Wellness. Politics Joe Biden Congress Extremism. HuffPost Personal Video Horoscopes. Click to show error. Coke's new "obesity" ad campaign is yet another example of their marketing brilliance and ability to manipulate messages and the public.

Special Projects Highline. Fof prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories. Part of HuffPost Wellness. It doesn't exist, because public health advocates can't afford that kind of campaign and must make do with fragmented local marketing messages and YouTube videos.

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  • Coca-Cola points out in the video it offers low- and no-calorie beverages out of more than beverage products.

For more health news, click here. Research contradicts this implication made in the Coca-Cola anti-obesity ad that all calories are equal. What you can do: Read the food labels and skip anything that contains high-fructose corn syrup, glucose, fructose, glucose-fructose syrup, aspartame, AminoSweet, NutraSweet, Equal, Spoonful, and Canderel. The introduction of soda taxes and sugary drink portion caps across the country and the resulting press coverage has created a new level of awareness among the general public.

Click to show error. HuffPost Personal Video Horoscopes. But without proper funding to counter the tens of millions of dollars that Big Soda has spent on advertising campaigns to kill these measures only NYC's portion cap has passedadvocates continue to be at a huge disadvantage. This prevents the triggers that send signals to the body that it has reached satiety, and can lead to overconsumption of calories.

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